Hello. I’m Fabiano Higashi, Designer & Creative Director, currently working for Apple at Media Arts Lab.
A foreword
I started out 15 years ago in photography, had some gigs as an illustrator and was a full time designer before working with film and advertising. A lot has changed along the way – apart from being a visual thinker at heart. Some of the projects here I created myself—as a hands-on illustrator, designer, and art director; others I led as a creative director, collaborating with many talented people I’ve been lucky to meet and learn from.
After a brief stint at Wunderman, I spent seven years as Art Director at the late F/Nazca Saatchi & Saatchi—my creative college. From there, I was invited to join Facebook/Meta as Head of Art for Latin America, with a mission to bring craft into the tech world. Later, I moved to Wieden+Kennedy as Creative Director & Head of Art, where I built and led a team of 20+ on several global brands—most notably Nike.
I’m currently Regional Creative Director at Media Arts Lab, shaping design and communication across the US Hispanic and Latin American markets, while also collaborating on many product launches and global campaigns.
Beyond that, I’ve worked on everything from short films and TV spots to book covers, UI design, NGO campaigns, and art exhibits.
If that sounds a bit over the place, blame my childhood dream of becoming a filmmaker, a comic book artist or game designer—all of which I failed at.
I didn’t know what I was doing then. To be honest, I still don’t.
But at least now I know that being lost is where I thrive.
Say hi:
Awards & publications
My work received over 100 awards across major creative festivals, including Cannes Lions, D&AD, Art Directors Club of New York, One Show, London International Awards, Clio Awards, AdAge, El Ojo, and Brazil’s Clube de Criação — where I’ve also served twice as a jury member.
In 2015, I represented Brazil at the Cannes Young Lions competition and brought home my country’s first Design medal. Since then, I’ve returned as a Young Lions juror multiple times, and in 2021, I was invited by D&AD to join their illustration jury – my biggest honor yet.
My work has also been featured in various publications, such as The New York Times, Billboard, Rolling Stone, Fast Company, Wired, Vanity Fair, Adage, Communication Arts, It's Nice That (UK), Elle (MX), Harper’s Bazaar (MX), Lürzer's Archive (Germany / US), Inspire Magazine (Taiwan), Chois gallery (China) and Effets de Texte (France).
Click here for the full list of awards.